Barcelona based by way of — Caracas, Miami, and Buenos Aires — originally from Venezuela. Mariana has been moving around the world looking for new opportunities. She studied Visual Communication in Venezuela.
Before her current role as independent designer, she served as Design Director at Crea7ive, where she worked for more than seven years, taking responsibility of collaborating with brand and social media strategy, leading brand identities and web design efforts from information architecture to user experience and implementation, working directly with the development team in the QA process as well as communicating directly with clients.
Her goal is to create work that provokes meaningful and emotional responses. It is important to her to make truthful concepts that are beautiful to look at. Based on the most beautiful act of creation: design.
Experience
Crea7ive Interactive Advertising
Digital Designer & Art Director
2014-2021
R/GA
Visual Designer
2012-2013
In charge of envisioning and designing a native app for Johnson & Johnson. Solving an effective way to display their products.
Bridger Conway
Senior Web Designer
2011-2012
In charge of designing several websites, mostly for luxury real estate, demanding each one a unique way of looking and developing. During this time web design evolved introducing new variants to the process such as responsiveness, adaptiveness and mobile, concepts that I added to my knowledge.
451º Buenos Aires
Web Designer
2006-2009
I covered a wide range of activities including creativity, design and production for clients such as Visa Latin America, Editorial Web Newspapers and Web Magazines.
451º Miami
Junior Designer
2005-2006
I was in charge of the concept, creativity and design of the website for the "Friends" campaign of Visa Latin America. Additionally, I contributed to the design and production of the Visual Identity of the Regional Meeting of Visa Members. (Brochures, Banners, Signage, Invitation)